Kendrick Lamar’s Super Bowl Halftime Show Breaks Records, Becomes Most-Watched of All Time

Kendrick Lamar just made history again.

His Super Bowl LIX halftime performance is now officially the most-watched Super Bowl halftime show of all time, pulling in a staggering 133.5 million viewers. Roc Nation confirmed the record-breaking numbers, which surpass Michael Jackson’s 1993 performance (133.4 million viewers), a feat that stood untouched for over 30 years.

We’ve broken the record again! The most watched Apple Music Halftime show EVER, with 133.5 Million viewers. pic.twitter.com/CfRQGUuG31

— Roc Nation (@RocNation) February 11, 2025

The Compton rapper, who was the first solo rap artist to headline the Super Bowl halftime show, delivered a set that had the internet buzzing from the moment he hit the stage. His performance of “Not Like Us” stole the show, with fans going crazy over the now-iconic “Say, Drake” moment. Special guest appearances from Samuel L. Jackson, SZA, and Serena Williams only added to the cultural moment, solidifying the performance as one of the most memorable in halftime history.

The 2018 Pulitzer Prize winner performed 12 songs in total, balancing his biggest hits with his most impactful work. With his record-breaking performance now in the books, all eyes are on the NFL to see who will take the stage at next year’s Super Bowl at Levi’s Stadium in Santa Clara, California.