In a groundbreaking, REVOLT, the leading Black-owned multi-platform media company, announced that its current employees will become the largest shareholder group. This significant shift is part of REVOLT’s mission to pioneer a new era of entertainment that empowers creators and establishes a transformative media model. Over the next few months, equity participation will be rolled out, ensuring a fair and smooth distribution process.
Aligned with REVOLT’s goal of changing the narrative of Black culture globally, this decision sets a new industry standard by providing equity opportunities for current and future employees. Many of these employees come from historically underrepresented groups, making this move even more impactful.
“We are stepping into the most revolutionary chapter yet for REVOLT. When I joined in 2020, I quickly realized our mission is bigger than any individual, and we are the largest engine for transformative change that just so happens to be a media company,” said CEO Detavio Samuels. “Over the past four years, this engine has created countless opportunities to build wealth for our community and empower creators and entrepreneurs globally. This includes our reinvestment of $50 million annually into the Black community, funding Black entrepreneurs with no equity exchange, and ensuring creators benefit from the content IP we co-create.”
He added, “Today, we are most proud of the transformation that our teams will experience as they shift from being employees to owners of the business they are helping to build. Black culture is global culture, and REVOLT’s superpower is being the home for creators that move culture globally. Our success is driven by our dedicated team committed to advancing our purpose, community, and culture every day. They deserve to share in our growth, and I am honored to continue this journey with them, leveraging our collective strength, pushing boundaries, and achieving new heights together.”
With this new employee ownership model, REVOLT is leading the way in promoting wealth-building opportunities for typically underrepresented communities and creating pathways for advancement.
Additionally, shares held by the company’s former chair, Sean “Diddy” Combs, have been fully redeemed and retired, marking a new era for the company.
