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San Diego State University Plans to Offer Selena Media Course in 2020

The course, entitled “Selena and Latinx Media Representation” will be available for students at San Diego State University, spring semester 2020. 

In dedication to the Grammy-award winning singer, university staff announced the new course Tuesday, on what would have been Selena’s 48th birthday.

Assistant professor of digital media studies and creator of the course, Nathian Shae Rodriguez said that the class will analyze the cultural and musical influence of the iconic pop star.

“The course explores and deconstructs the socio-cultural mediated representations of intersectional Latinx identities by analyzing the music, career, and influence of Selena,” Rodriguez said on Facebook. “The course also accentuates her influence on Latinx media, media personalities, audience reception, and niche marketing.”

Rodriguez reflected on the impact the late singer had on his life.

“Selena was such an inspiration to so many Latinx individuals around the world, and continues to be today,” he said. “I grew up listening to Selena and wanted to create a course that highlighted her impact on not just Latinx culture, but pop culture in an international scope.”

Registration for “Selena and Latinx Media Representation” will be available for San Diego State University students on Nov. 1.

Selena Course at SDU
Photo by Vinnie Zuffante/Getty Images)

About Retonjah Burdette

Retonjah Burdette is a publicist and published content curator from Atlanta, Georgia. After receiving her Bachelor’s in Public Relations from Georgia Southern University in 2017, Burdette then went on to get field experience with one of the top entertainment PR firms in Atlanta. Since the start of her career, Burdette has worked with a number of actors, authors, entrepreneurs and independent artists. She has secured placements on media outlets such as TV One’s Sister Circle, Good Day Atlanta on FOX, V-103, CBS 46, Kontrol Magazine, KISS 104.1 and Rolling Out to name a few. In addition to her growth in PR, she is currently a writer for Baller Alert, a top platform for news and entertainment. In hopes of bringing the visions of others to life, she launched Girl Avant-Garde in 2019, a creative agency specializing in innovative content, branding and PR in entertainment. Her overall goal is to have autonomy over her creative thought process and to teach branding to new entrepreneurs and others pursuing a career in the public eye.

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