Space travel is evolving, and so is Mars Wrigley‘s Skittles brand. The brand new limited-edition Zero-G Skittles are out of this world, literally!
“Skittles is always looking for ways to surprise fans, both earthlings and extraterrestrials, with shocking innovation. We’re thrilled to bring better moments to fans by marking Skittles’ first trip to space with limited edition packs and look forward to pushing the boundaries of confectionery space exploration,” said Fernando Rodrigues, Mars Wrigley Senior Brand Manager.
The limited-edition candies are commemorating leaving Earth’s atmosphere for the first time. Just last week, Amazon CEO Jeff Bezos, who made an eleven-minute trip to the edge of Space, threw Skittles at crew members on the Blue Origin New Shepard rocket.
The new Zero-G pack features intergalactic, aluminum packaging, and is filled with blue and purple candies, featuring Pineapple Passionfruit, Raspberry and Berry Punch flavors.
Mars Wrigley has pledged to donate money to the Smithsonian’s National Air and Space Museum.
Limited Edition Zero-G SKITTLES have been through rigorous testing & space camp. They're guaranteed to actually float while in space. Check back on our social pages to see how you can get your hands on a pack of these! https://t.co/ZFq5qYPyJq pic.twitter.com/xEHFpqlDCL
— SKITTLES (@Skittles) July 22, 2021
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