Valentine’s Day isn’t just about celebrating love—it’s also the perfect time to leave toxic relationships in the past. Stonyfield Organic, best known for its organic yogurt and dairy products, is taking a stand against “toxins” in more ways than one with its new Toxic Ex Challenge, offering participants a chance to win $1,000 just for blocking their ex on social media.
“At Stonyfield, we are obsessively organic and passionate about removing toxins from our consumers’ lives. But toxins don’t just lurk in pesticides; they can be apparent in relationships, too,” said Chris Malnar, Stonyfield Organic’s Vice President of Marketing. “Through the Toxic Ex Challenge, we hope to bring attention to a variety of ways people can detox their lives, from their social circles to the food they eat.”
The contest is a playful extension of Stonyfield’s commitment to promoting clean, organic living—this time, extending beyond food to social wellness. Whether your ex is still lurking on your feed, dropping cryptic messages, or just holding onto a piece of your past, Stonyfield wants to help you cut ties and get paid for it.
To enter, visit StonyfieldToxicEx.com and follow the steps to prove you’ve blocked your ex. One lucky winner will walk away with $1,000 and, hopefully, some much-needed peace of mind.
If you needed a sign to finally hit that block button, this is it.
