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Ben & Jerry’s Finally Drops ‘Churray For Churros’ Ice Cream

by Caché Roberts
March 3, 2023
Reading Time: 1 min read
0
Ben & Jerry's Finally Drops 'Churray For Churros' Ice Cream

Ben & Jerry's latest ice cream innovation, Churray for Churros™, celebrates all the best components of a churro: crunchy buttery texture, cinnamon, and sugar. The result is a perfect translation from the hot, fried cinnamon sprinkled baked good experience into a decadent ice cream.

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Though it’s warmer outside, it doesn’t mean it’s springtime. However, Ben & Jerry’s wants consumers to feel the warm weather with churro-flavored ice cream, which is perfect for the festival season.

The cinnamon-y and churro flavor ice cream has been on the brand’s portfolio for a while; now, it’s finally happening.

A silky butter texture mixed with a crunch lays the base for the mouth-watering ice cream, along with cinnamon and sugar.

“We interpreted the crunchy, sugary exterior of the churro into a swirl and buttery cinnamon ice cream for this flavor, while the cake-like interior texture of a churro is incorporated as soft, indulgent pieces throughout,” said Natalia Butler, flavor guru at Ben & Jerry’s.  “We gave fans the base, but if you want to amp it up, you can have it with some chocolate or caramel drizzle.”

In addition to Churray for Churros ice cream, the company also released Change is Brewing, Chocolate Milk and Cookies (a spinoff from the original Milk and Cookies), Lights!  Caramel! Action!, Chocolatey Love A-fair, and Dirt Cake.

Ben & Jerry's Finally Drops 'Churray For Churros' Ice Cream
Ben Jerrys latest ice cream innovation Churray for Churros™ celebrates all the best components of a churro crunchy buttery texture cinnamon and sugar The result is a perfect translation from the hot fried cinnamon sprinkled baked good experience into a decadent ice cream

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