Cannes Lions will be completely virtual this year. The event is usually hosted in Cannes, France but is canceled because of the ongoing pandemic.
“Over the last year, we’ve been consulting with our customers and working on our plans, including the development of Cannes Lions Live as part of the new Lions Membership platform. We are now able to move fully to this format for 2021 — which will have all the celebration, inspiration, and participation of Cannes Lions — to unite the global community virtually during Cannes Lions Live this June,” Phillip Thomas, Cannes Lions Chairman, said.
Additional information will be released in the coming weeks.
“Cannes Lions Live will also signal the return of the Lions awards. After the benchmark of the awards was paused last year, we want to be able to give our community the chance to immerse themselves in the creative work once again. We’ll be championing the work on a huge scale — tracking progress throughout the week, analyzing the winners, delivering insights, identifying new talent — it’s the return of the benchmark and a moment for the industry to reflect, but all look forward,” Simon Cook, Managing Director of Cannes Lions, said.