Baller Alert
  • Home
    • News
    • Entertainment
    • The Baller Alert Show
    • Baller Alert Lists
    • Baller Alert Exclusives
    • Let Me Liv
    • Ballerific Music
    • That’s Baller
    • Fashion
    • Metaverse
    • Tech
    • Lifestyle
    • Sports
    • Op-Ed
    • Travel
    • Health
  • EVENTS
  • Videos
  • Shop
  • About
  • Political News
  • en español
No Result
View All Result
  • Home
    • News
    • Entertainment
    • The Baller Alert Show
    • Baller Alert Lists
    • Baller Alert Exclusives
    • Let Me Liv
    • Ballerific Music
    • That’s Baller
    • Fashion
    • Metaverse
    • Tech
    • Lifestyle
    • Sports
    • Op-Ed
    • Travel
    • Health
  • EVENTS
  • Videos
  • Shop
  • About
  • Political News
  • en español
No Result
View All Result
Baller Alert
No Result
View All Result

Chipotle Suing Sweetgreen Over Its New “Chipotle Chicken Burrito Bowl”

by Precious Gibson
April 7, 2023
Reading Time: 1 min read
0
Chipotle Plans to Raise its Prices

chipotle cauliflower rice

Share on FacebookShare on Twitter

Apparently, there’s beef in the chicken burrito world, and Chipotle now wants all the smoke with a rival competitor.

The Mexican casual dining chain has taken its battle to court, suing Sweetgreen for allegedly introducing a “Chipotle Chicken Burrito Bowl,” which violates Chipotle’s trademark. Sweetgreen recently debuted its “very similar and directly competitive” bowl on March 30th. The company stated they wanted to offer foods beyond salads and greens. Chipotle accuses Sweetgreen of using their menu item to purposely confuse customers and profit off a product they created.

View this post on Instagram

A post shared by sweetgreen (@sweetgreen)

Sweetgreen’s burrito bowl includes chicken, rice, black beans, and salsa. Chipotle’s Burrito Bowl can be made with steak, chicken, or carnitas. A grain base, salsa, beans, and a variety of toppings are also added. Chipotle argues that Sweetgreen has hijacked its star food item. Specifically, it is the use of the word “Chipotle” that has landed Sweetgreen in hot water. The food brand also uses Chipotle’s trademarked “Adobo Red” color in its advertising.

In a statement, Sweetgreen acknowledged the lawsuit but refused to comment on the ongoing case. Chipotle previously issued them a cease and desist letter, but Sweetgreen continued with its bowl launch. Chipotle’s chief corporate affairs officer Laurie Schalow also released a statement saying they’re taking all necessary action to protect the company’s trademark. Chipotle requested a court injunction prohibiting Sweetgreen from using the “Chipotle” wording and an undisclosed sum of money as compensation.

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on Mastodon (Opens in new window) Mastodon
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to share on X (Opens in new window) X
  • Click to share on WhatsApp (Opens in new window) WhatsApp
  • Click to share on Tumblr (Opens in new window) Tumblr
  • Click to email a link to a friend (Opens in new window) Email
  • Click to share on Pinterest (Opens in new window) Pinterest

Like this:

Like Loading...

Discover more from Baller Alert

Subscribe to get the latest posts sent to your email.

Related Posts

Marco rubio
News

Marco Rubio Just Hit Chinese Students With Major Visa Ban—Here’s What’s Changing

May 29, 2025

Under Trump’s leadership, Secretary of State Marco Rubio is taking a hard stance on student visas from China. On May...

Donald Trump
News

Trump’s Tariff Game Shut Down by Federal Judges, Power Move Backfires

May 29, 2025

Donald Trump just took a legal hit that could seriously shake up his economic playbook. A federal court has blocked...

Amber Rose
News

Amber Rose Says Tory Lanez Ain’t Guilty—Because He Said So [Video]

May 29, 2025

Amber Rose is making headlines for stepping into the Tory Lanez controversy with bold claims and a call for justice....

RFK Jr. Says He’ll Ban Government Scientists From Publishing in “Corrupt” Top Medical Journals
News

RFK Jr. Says He’ll Ban Government Scientists From Publishing in “Corrupt” Top Medical Journals

May 28, 2025

In a disheartening announcement, Health and Human Services Secretary Robert F. Kennedy Jr. said the government will stop publishing in...

Next Post
SWV Admits They Regret Doing Reality Show With Xscape

SWV Admits They Regret Doing Reality Show With Xscape: "I Was Hoping It Would Be Some Real Women's Empowerment"

Leave a ReplyCancel reply

Baller News

Subscribe To Our Newsletter

* indicates required

Follow Us

Subscribe to Blog

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

© Copyright 2024, Baller Alert Inc. All Rights Reserved

No Result
View All Result
  • Home
    • News
    • Entertainment
    • The Baller Alert Show
    • Baller Alert Lists
    • Baller Alert Exclusives
    • Let Me Liv
    • Ballerific Music
    • That’s Baller
    • Fashion
    • Metaverse
    • Tech
    • Lifestyle
    • Sports
    • Op-Ed
    • Travel
    • Health
  • EVENTS
  • Videos
  • Shop
  • About
  • Political News
  • en español
%d