Dr Pepper’s new “FANtastic Chocolate” soda might be a chocolate lover’s dream, but it won’t be easy for them to get their hands on it. The limited-edition soda is a part of the company’s new “Pepper Perks” rewards program.
“To access the limited time offering, consumers must scan the proof of purchase QR code on Dr Pepper purchases where they’ll be prompted to create a ‘Pepper Perks’ account. Once fans earn a qualifying amount of points, they can redeem their purchase to receive the exclusive new flavor as long as it is available. Fans can also enter for a chance to win a trip to the College Football Playoff National Championship and redeem other Dr Pepper branded gear designed to enhance game day and cheer on our favorite college teams,” the company said in a press release.
Dr Pepper’s limited-edition “FANtastic Chocolate” soda will not be available in stores. Consumers must visit the company’s website and create a “Pepper Perks” account and earn qualifying points to receive the soda.
“Soda can’t be chocolate-flavored,” said no one at Dr Pepper. Sign up for Pepper Perks at https://t.co/2Yk5Vzs4y6 to start earning points toward this limited edition, FANtastic flavor. pic.twitter.com/GPRa8E7VZw
— Dr Pepper (@drpepper) August 15, 2021
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