Dunkin’ is bringing in the new year with a lot more energy. The company introduced a new menu item – ‘Extra Charged Coffee.’ The coffee offers 20% more caffeine for $2.
“Let’s be honest, many of our plans and goals for 2020 got derailed. As we head into 2021, we could all use a little something extra to help us tackle our to-dos,” Dunkin’ wrote in a blog post. “The additional caffeine comes from green coffee extract, meaning the caffeine is extracted from the coffee bean itself before it goes through the roasting process.”
Sales at Dunkin’ have increased during the pandemic, rising 0.9% in the third quarter.
“Dunkin’ has outperformed Starbucks in many ways,” John Gordon, an industry expert, said.
The coffee is served hot or iced and is available until January 26.