Eve has made an exciting move with her music catalog now out of her hands, earning her a significant payday in the process.
According to Billboard, Iconoclast, the artist and brand development company led by Olivier Chastan, has acquired the legendary Philly rapper’s catalog, which includes iconic tracks like “Who’s That Girl?,” “Gangsta Lovin’,” “Love Is Blind,” and “Let Me Blow Ya Mind.” Though the exact amount is undisclosed, reports suggest the deal was valued between $25 million and $50 million.
“Eve’s impact on Hip-Hop and pop culture is second to none. She’s not just an amazing artist but a true trailblazer for women in the genre. We’re honored to play a role in preserving and amplifying her incredible legacy so that future generations of artists and fans can continue to be inspired,” Chastan said in a statement.
Anytime an artist sells their catalog, they are in for a major lump sum earning. However, the move frequently sparks conversation. Many people feel that artists should retain ownership of their catalogs. The biggest con with selling a catalog is that in many cases, the artist loses all future revenue from streaming, merchandise, licensing, and downloads. Another common occurrence after an artist sells their catalog is losing control over how their music is used and distributed. Nevertheless, these deals present an opportunity for immediate income and future stability.
Here are several other mainstream acts who’ve sold their catalog in exchange for large paydays.
Future sold his publishing catalog to Influence Media Partners in 2022 (estimated $70 million)
Nelly sold half of his music catalog to HarbourView Equity Partners in 2023 (estimated $50 million)
Iggy Azalea sold her master recording and publishing catalog to Domain Capital in 2022 (estimated to be in the eight figures)
Dr. Dre sold his catalog to Shamrock Holdings and Universal Music Group in 2023 (estimated to be nearly $250 millon)
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