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Hasbro Drags Millennials With “Monopoly For Millennials” Without Buying Properties Because “You Can’t Afford It Anyway”

by margariiitas
November 15, 2018
Reading Time: 1 min read
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If you were getting ready to pull out the classic argument starting game of your childhood for Thanksgiving, you might want to think again. 

Hasbro has just introduced “Monopoly for Millennials.”

Never mind houses and hotels— Hasbro’s new tagline for the game is “Forget real estate. You can’t afford it anyway.”

The classic board game now focuses on the often-mocked generation of people born between 1981 and 1996.

The cover art shows “Monopoly” icon Rich Uncle Pennybags with a cup of coffee, his earbuds and a medal labeled “participation.” Ouch. 

One tagline reads: “Adulting is hard. You deserve a break from the rat race.”

The game features major differences from the classic game: Instead of collecting money, players collect experiences. These experiences include “Parents’ Basement,” ”Thrift Shop” and “Farmers’ Market.”

A Community Chest or Chance card might say something like, “Your mom learned how to text! Advance to Go!” 

“Money doesn’t always buy a great time, but experiences, whether they’re good — or weird — last forever,” says the description caption on Walmart’s website.

The game sells for $19.82 and is currently already sold out at the retail giant.

Reactions to the game have been mixed. While some think it’s funny, others find the game to be an unfair portrayal of the lifestyle of only some young adults. 

Regardless, it’s a risky move for Hasbro to mock a key demographic, especially when a good deal of millennials grew up playing the timeless game.

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