Holy Ears: Mike Tyson and Evander Holyfield Team Up for Ear-Shaped Edibles Line

Holy Ears: Mike Tyson and Evander Holyfield Team Up for Ear-Shaped Edibles Line

Mike Tyson and Evander Holyfield will be partnering to destigmatize cannabis.

Starting November 14, the boxing legends will release “Holy Ears” THC edibles shaped like Holyfield’s bitten ears from their 1997 heavyweight title fight.
According to Tyson, his wife Kiki came up with the idea of the “Holy Ears” edibles.

“I said, ‘That’s awesome.’ Then, we played with it, we released it, and it was an immediate success,” Tyson told Fox News Digital.  “It was an immediate success, and so I was saying, ‘Why don’t Evander get involved too?'”

Initially, Holyfield was skeptical about the partnership.  It wasn’t because of Tyson but because, like many others in the cannabis space, he wasn’t educated on the products.

“They said it’s about helping people,” Holyfield said.  “So I said, ‘I ain’t got no problem helping people.’ I didn’t know if it was something that I had to act like I was smoking reefer.  I realized it was for helping somebody else.  So the fact that [it was] something that helped somebody else, I was fine with that.”

Chad Bronstein, Carma Holdings chairman, co-founder, and president of TYSON 2.0, added, “We’re happy to have Evander in.  We wanted him in since the beginning when we launched this.  It’s been great.”

“They just don’t get it yet.  They don’t see it,” Tyson said.  “They don’t agree with this situation.  It’s going to run right over them and everybody they love.  It’s just too powerful.  It’s God, and it’s divine, it’s cannabis.”

When educating himself, Holyfield found that cannabis was helping Tyson.

“The point is anything helping somebody, why would someone want to step in the way when something is helping somebody else?” Holyfield questioned.

Although marijuana remains on the United States Anti-Doping Agency’s list of prohibited substances, there has been some easing of marijuana consumption restrictions in sports.

“It talks for itself.  The athletes know it speaks for itself,” Tyson said.  “They just don’t want to come out and hurt a contract or whatever they do because of the cannabis, and it’s not legal.  But once it has that federal stamp of approval, what can I say?  We can go anywhere.  Sky is the limit.”

Bronstein added, “I do believe we have a path to same thinking and federal legalization.  When you look at what we’re doing, we’re destigmatizing it.  You’re trying to destigmatize it.  That’s what Mike’s been lending his voice to.  I think it’s getting more and more accepted.  And when COVID happened, it was really accepted when it was deemed an essential and that you can’t go anywhere except the grocery store and you can buy weed.  So that was kind of a pretty big turning point for us.”

When he was a boxer, Holyfield talked about how anxious he felt once he entered the ring.  At the time, he wasn’t allowed to wear “Holy Ears,” but a product like it may have helped ease his anxiety.

“When it comes down to anxiety attacks when I get in that ring, it’s kinda hard to breathe,” Holyfield said.  “But if there’s something that helps me, why would somebody say, ‘No, you can’t do that if it’s going to help you?

“I found that marijuana helps a lot of different things. …I don’t want to be a part of something that tears people down but helps them.”

“It’s about education,” he said.  “[Evander] went out and did his due diligence.  Ric Flair never smoked weed until he started Ric Flair Drip.  He stopped taking Xanax and Ambien.  He’ll tell you that straight up.  So it’s education.  It’s opening your mind and eyes to something and learning why it helps people and how it can help you.”

Tyson later told Holyfield, “If I was on cannabis, I would’ve never bit his ear!”

About Iesha

Hi All, my name is I’esha and I’ve been a writer for baller alert for 1 year and 2 months. I’m also a student and entrepreneur .

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