Kendrick Lamar’s ‘What is it? The Braids?’ Line Has Become the Internet’s Latest Punchline

What is it, the BRAIDS? pic.twitter.com/ayEIqduEdc

— ruthless bader ginsburg (@tyelerrdurden) May 8, 2024

What is it, the BRAIDS? pic.twitter.com/O3cg4qg4pU

— Benny Benitta Benjamin (@BOTUSBarBey) May 2, 2024

The amount of times I randomly scream out “WHAT IS IT? THE BRAIDS?” …is actually quite scary.

— Relax. Relate. Retweet. (@KennedyKeyonce) May 9, 2024

“what is it, the braids???” has the potential to be our generation’s “we don’t believe you, you need more people”

— chromatic. (@juhmeer) May 2, 2024

“what is it, THE BRAIDS?!?!” pic.twitter.com/D6ACGBZNeg

— Chef Boy-ar-hee (@WhatisTheBronx) May 7, 2024

WHAT IS IT? THE BRAIDS?!?!!!

drake: pic.twitter.com/z7LGxULv9y

— just a girl streaming COWBOY CARTER🤠🌸🎀 (@ilydaija_) May 6, 2024

What is it? THE BRAIDS?! pic.twitter.com/5Wk2iuyvIJ

— I’mma Be A Naysayer For Life (@JTriplett0825) May 1, 2024

Any minor inconvenience all week:

“What is it, THE BRAIDS?!?”

— 𝐀𝐍𝐆𝐄𝐋𝐈𝐂𝐀 𝐉𝐎𝐘 (@AngelicaJoy__) May 7, 2024

Nobody:

Me: WHAT IS IT THE BRAIDS?!!!!!! pic.twitter.com/lt6AVvEpjG

— Joshua Neal (@joshuaneall) May 6, 2024

WHAT IS IT, THE BRAIDS?

Drake: pic.twitter.com/iuTc2Qd0MH

— Cowboy D’Andre 3000 (@drelamarmusic) May 1, 2024

What is it? The braids? pic.twitter.com/BsEnUil78w

— Nya Simone (@nyasimoneg) May 8, 2024

“WHAT IS IT, THE BRAIDS?!” pic.twitter.com/oXnLOQNO1k

— Becca Supreme (@beccasupreme) May 2, 2024

What is it? The braids? pic.twitter.com/0TKFV98aK5

— bria celest (@55mmbae) May 9, 2024

WHAT IS IT? THE BRAIDS?! pic.twitter.com/fZlBpBG8De

— J Soulja (@officialjsoulja) May 3, 2024