Kris Jenner and Chrissy Teigen are launching their own plant-based products.
PEOPLE exclusively revealed that the Keeping Up with the Kardashians star, 65, and the Cravings cookbook author, 35, are teaming up with Good American co-founder/CEO Emma Grede to launch a line of plant-powered home cleaning and self-care items called Safely.
Hand cream, hand soap, hand sanitizer, glass cleaner, universal cleaner, and other items will be apart of the Safely collection, which debuted on Thursday. The collection is “dedicated to clean cleaning with natural aromatherapy scents.” According to the company’s press release, prices have yet to be revealed.
In a hilarious video introducing the Safely products, Teigen said, “I want my own product line because, honestly, everyone has one already — I even have one,” the Cravings entrepreneur jokes in the clip, saying she’s thrilled to work with “the branding master herself, Kris Jenner” on her next project. Kris Jenner then responds to Teigen’s excitement about working on this project together, adding that she hopes Teigen’s ideas “aren’t really dumb.”
Teigen then shares some of her business ideas with Jenner — like “pre-chewed spaghetti” and a “dog jet pack” — none of which get approved. “Goddammit, Kris! I just wanted a place where I could come, where I could pitch my ideas safely,” Teigen cries out.
However, Jenner then gets an idea and tells Teigen that they can “create a line of super-effective cleaning products, plant-based, that are safe enough for the entire family, and we can even use them to wash our hands,” referencing Teigen’s use of the word “safely.”
“And we’re going to call it?” Jenner asks Teigen, who leaps to her feet and exclaims, “Handjobs by Kris Jenner!”
You will be able to purchase Safely products from GetSafely.com starting March 25th.
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