Lamborghini is not affected by inflation in the least bit, with the company reporting that they have sold all of their vehicles until 2024.
The automotive company has had the best first half of its history, and it’s primarily thanks to its widely popular SUV, the Lamborghini Urus. From January to June, 5,090 Lambos were delivered to wealthy buyers worldwide. The Urus, the luxury car brand’s first utility vehicle, accounted for 61 percent of the purchases, outselling the Huracán and Aventador models. This means that customers looking to get their hands on one of these cars will now have to wait until 2024, when more will be produced.
The increase in purchases put sales up five percent compared to the same time period in 2021, with operating profits up by 70 percent.
According to CEO Stephan Winkelmann, “more and more” people are turning to Lamborghini due to its high performance and aesthetically pleasing design. However, the brand could not escape a supply chain issue, which is one reason for the longer production times.
Lamborghini has longer wait times because of high demand and a shortage of chips required for electric models. Considering that the company will release a hybrid version of each of its vehicles by 2024 and a fully electric model in the second half of the decade, these wait times could very well increase for customers.
In recent years, luxury brands have flourished, despite COVID-19, the war in Ukraine, and other worldwide uncertainties. Ferrari has also seen record sales this year, and luxury group LVMH, which houses brands such as Dior and Louis Vuitton, has also seen a sharp profit increase.
For those interested in getting one of these high-powered vehicles in 2024, the starting price for a Lamborghini Urus is $225,500, while the Huracan ranges from $200,000, and the Aventador lands at $500,000.