Hershey’s announces their new Kit-Kat flavor, Blueberry Muffin. The company created the bakery-inspired candy bar to showcase eating candy for breakfast is socially acceptable.
The candy bar is made to taste exactly like the sweet breakfast treat. The limited-edition Kit-Kat combines freshly cooked blueberries, a cake batter-like muffin flavor, and graham cookie pieces for that signature crunch. The crispy wafers will be covered with a purple cream that’s blueberry-muffin flavored.
“Our product creators have such passion for deciding which flavor KIT-KAT should take on next and making sure it delivers for our fans,” says Dan Williard, brand manager of Kit Kat. “Kit Kat Blueberry Muffin has already become one of our favorites. It has all the taste of a freshly baked blueberry muffin, but no baking required!”
The limited-edition candy bar is currently available for purchase at retailers nationwide. Customers will be able to purchase the candy bar in a variety of sizes including a 1.5 oz. standard bar, 3 oz. king bar and 0.49 oz. snack size.
