Rapper 21 Savage Extends Financial Literacy Campaign With New Program “Bank Account At Home”

Rapper 21 Savage wants to make sure those “Ms” stay in your bank account, so he’s starting a new financial literacy program for young adults.

“Bank Account at Home” is 21’s latest move since first starting his financial literacy campaign back in 2018. The new program was created to help educated children and their families about financial literacy, all for free via an online class. Bank Account at Home comes as a partnership with Atlanta mayor #KeishLanceBottoms. The program will include free internet access and tablets for kids K-12. The program comes as an extension of his campaign, and kids who have already been enrolled in his Bank Account Juma program will also receive virtual learning solutions, according to Complex Media.

In a promotional video for the program, 21 says the “At Home” portion of the campaign was created in response to the current coronavirus pandemic.” I started my Bank Account financial literacy program in 2018 to help the youth with money management. Now that times are hard as ever during this pandemic and so many families are affected across the country, I feel it’s more important than ever to give our next generation of leaders the tools to succeed in life.” The rapper’s financial campaign is a collaborative effort with partners “Get Schooled” and Juma.

“The generous support of 21 Savage will go a long way toward the well-being of these young people. Not only will it help them stay afloat during this crisis, but it also provides a glimmer of hope and the realization that they can count on the support of their community at this time of need,” said Juma Atlanta site director Robert Lewis.

Congrats, 21!