Ballerific Women: Serena Williams Becomes Part-Owner of WNBA’s Toronto Tempo

History is being made during Women’s History Month!

The WNBA‘s newest expansion team, the Toronto Tempo, made an exciting announcement Monday morning. Tennis legend Serena Williams was introduced as a partial owner of the team, joining Larry Tanenbaum, chairman of Kilmer Sports Ventures. Williams’ history with Canada is interesting, and many may not be aware of it.

She made her professional debut in 1995 in a qualifier shortly after her 14th birthday. She won her first Rogers Cup in 2001 and went on to become a three-time champion of the Canadian-based tournament.

In April of last year, Williams hinted on CNN that she wanted to add a WNBA team to her investment portfolio. This opportunity seemed to come at the perfect time, and she expressed her excitement in a statement.

“This moment is not just about basketball; it’s about showcasing the true value and potential of female athletes,” Williams said in a statement released by the team. “I have always said that women’s sports are an incredible investment opportunity. I am excited to partner with Larry and all of Canada in creating this new WNBA franchise and legacy.”

As one of the greatest female athletes of all time, Williams’ addition brings value in many ways, and her creativity will be on display as the team prepares to debut in May 2026. She will play a role in future jersey designs and unique merchandise collaborations—a huge move for both the franchise and Williams as a businesswoman. She is no stranger to investing, already holding stakes in the Miami Dolphins and Angel City FC.