Smash or Pass? A.1. Debuts Steakhouse Butter

This fall, A.1., known for its iconic steak sauce, is stepping into a new territory with the launch of A.1. Steakhouse Butter. Marking the brand’s first major innovation beyond sauces in over five years, the butter blends authentic steakhouse-inspired flavors with a creamy, buttery texture, perfect for elevating meals at home.

As butter-based recipes, like cowboy and garlic butter, continue to go viral, A.1. Steakhouse Butter taps into the demand for rich, restaurant-quality flavors. Infused with fresh herbs and the signature tang of A.1. Steak Sauce, this new product allows food lovers to add bold, savory flavor to their favorite dishes—no recipe needed.

“A.1. has been synonymous with steak since 1824,” said Holland Robinson, Brand Manager for A.1. “We’re excited to bring that legacy into a modern culinary trend with Steakhouse Butter, offering the perfect complement to grilled meats and beyond.”

Available in 3.5oz tubs for $4.99, A.1. Steakhouse Butter is ideal for steaks, burgers, pork chops, and even side dishes like mashed potatoes. Fans in New York City can get a sneak taste at the New York City Food & Wine Festival’s Steak & Whiskey event on October 19.

For more info and updates, visit Epicurean Butter or follow @a1originalsauce on Instagram.