Social Media Reacts To Anthony Edwards Calling Out Cam’ron And Carmelo Anthony In New Adidas Commercial

Last week, the Minnesota Timberwolves’ 2023-24 NBA season ended after their loss to the Dallas Mavericks in the Western Conference Finals. Despite not achieving their championship dreams, Anthony Edwards remains optimistic about the future of the team and his career.

Adidas Basketball recently released a new video as part of their AE 1 campaign featuring Edwards confronting his critics. The ad begins with a machine printing receipts filled with negative comments about Edwards. These statements are read aloud by a friend while Edwards focuses on his jumpshots. What caught the attention of many were comments from Cam’ron and Carmelo Anthony.

Anthony Edwards has a message for the haters in his new adidas ad 🧾 pic.twitter.com/Koc30F9fNn

— JustFreshKicks (@JustFreshKicks) May 31, 2024

On Cam’ron’s receipt, the rapper remarked that Edwards was exceptionally talented but “not a superstar yet.” Edwards found the comment hilarious and laughed, responding, “f*ck buddy.” Additionally, Carmelo Anthony questioned Edwards’ commitment to being the face of the league, stating, “they’re throwing that out there too loosely.”

Edwards ended the ad with a signature dunk, dismissing the naysayers he promises to prove wrong. Naturally, social media users had plenty to say about the video. Some praised Edwards for responding to the negativity, while others criticized Adidas for their marketing tactics.

See the reactions below:

People talking about how that Anthony Edwards’ Adidas ad is “bad timing” is showing they don’t understand marketing at all. That’s the whole fvcking point they dropped the day after.

— Shep (@savoythegreat) May 31, 2024

Anthony Edwards adidas commercial the best ad I ever seen lol

— Dre (@JUS_DRE_) June 1, 2024

Ant man saying fuck buddy to Cam’Ron comment on em in an Adidas ad? 😂 new I chose my fav player right last year 😂

— Jesse (@jescthebigpic) June 1, 2024

I need to know who approved the copy in that Anthony Edwards x Adidas ad lol 😂

— BIG LOLA (@LolaTheManager) June 1, 2024

that Anthony Edwards adidas ad go crazy🔥

— Jamar Brand (@jamarbrand_) May 31, 2024

The Anthony Edwards ads from Adidas are great. Probably the best stuff they have done in a long time.

— 💯 (@TheMSeries1) May 31, 2024

Lmao. Adidas think they slick. They trying to use AntMan as the new selling point. No way they let him say “fck buddy” in regards to Camron. Commercial is hard but a commercial full of receipts reads with clap backs is crazy. I love it tho 😭

— Dot (@jddotson21) June 1, 2024

Adidas tryna win blacks over with that clean ass James harden commercial that’s narrated by est gee and that funny ass antman commercial and it just might work to an extent lol

— phillipbanksss (@phillipbanksss) May 31, 2024

Adidas has genuinely been CRUSHING it with Ant’s marketing. This is genius lol https://t.co/FjOywdyNXh

— Scoot (@Arielle_H10) May 31, 2024

Whoever is over at Adidas behind this Anthony Edwards campaign is doing an excellent job of building commercials around his personality. https://t.co/ylqVTjUFas

— L E F T, PhD ⚫️ (@LeftSentThis) May 31, 2024