Brother Love himself, or Diddy, as many still recognize his name as, was the cover story for the newest issue of GQ magazine. The interview mentioned a lot of projects we can expect to see from Diddy in the near future, including the new app that he and Jay-Z want to develop to connect consumers to black-owned business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
He stated, “My culture… I want to be an authentic, unapologetic warrior for black culture and the culture of the street and how it moves. My thing is most importantly to change the narrative of the black race. I can’t relate to anything that isn’t about that.”
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There wasn’t much mentioned about the app’s name, release date, etc. Yet, Brother Love let up lightly about the apps projected function. When you open it, you will be able to search any city for black-owned or black-friendly business for you to patronize. Like a digital directory.
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He goes on to clarify, saying, “This is not about taking away from any other community… We’ll still go to Chinatown. We’ll still buy Gucci! But the application will make it possible for us to have an economic community. It’s about blacks gaining economic power.”
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Looking forward to seeing how the app works and what kind of businesses you will be able to find once you explore its search engines.
