In Apple’s effort to beef up its original content portfolio to compete with the likes of Netflix and Amazon, the tech giant has secured a multi-year deal with television host extraordinaire, #OprahWinfrey.
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“Together, Winfrey and Apple will create original programs that embrace her incomparable ability to connect with audiences around the world,” the company said in a statement. “Winfrey’s projects will be released as part of a lineup of original content from Apple.”
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According to the Hollywood Reporter, the deal covers everything from TV and books to apps. In addition, Winfrey’s Harpo Films will own any and all content produced under the deal.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Winfrey will also keep her position as chairman and CEO of Discovery Communications-backed cable network OWN.
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According to CNN, the company declined to reveal how much the deal was worth.
