Kai Cenat’s growing list of online enemies just got louder after DeenTheGreat and former boxing champion Adrien Broner teamed up to release a diss track taking shots at the streaming superstar, his clothing brand, and the controversy surrounding his former friend Reggie.
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The pair released “Purple App Killa” on Thursday, October 15, alongside producer Hitmaka, turning their recent public disagreements with Cenat into a nearly three-minute music video.DeenTheGreat made the target unmistakable when he announced the release on X, writing, “KAI CENAT DISS TRACK OUT NOW.”
The record takes aim at Cenat’s popularity, perceived lack of loyalty, and VIVET clothing brand, which recently became the center of his dispute with Deen.
One particularly pointed section includes the lyrics:
“And them clothes that [expletive] dropped, he could have kept it. I was supporting. I was looking out for [expletive]. Running out of clout. It’s a drought for [expletive].”
The song also references Reggie, whose explosive allegations against Cenat have dominated conversations across the streaming community.
“That’s that Reggie. I can’t even vouch for [expletive]. [Expletive] don’t need CPR. They givin’ mouth to [expletive].”
The Reggie reference brings an especially controversial element into the feud, considering Cenat has strongly denied the accusations made against him.
The diss track follows an uncomfortable encounter surrounding ComplexCon in Los Angeles earlier this month. DeenTheGreat claimed Cenat refused to welcome him and Ray J at his VIVET clothing booth, despite Deen arriving with plans to support the business financially.
Deen argued that Cenat had never shown him genuine love or acknowledged his accomplishments. He also complained that he was being treated like an ordinary fan.
Broner subsequently joined the criticism during a livestream with Deen and Ray J on October 7, making it clear that he was not concerned about preserving his relationship with Cenat.
“I don’t give a [expletive] if he [expletive] with me or not, I don’t need Kai. He ain’t never gave me [expletive], and I [expletive] with Kai,” Broner declared.
The boxer also repeated sexually suggestive claims involving members of Cenat’s circle without presenting evidence to substantiate them.
However, the most serious controversy surrounding Cenat involves Reggie, also known as Lil Rodney Son, a former member of the Clover Boys streaming collective.
Their relationship began unraveling publicly in late September when Reggie announced his departure from the group, alleging he had been excluded and neglected despite Cenat recognizing his potential.
Reggie later leaked private messages and accused Cenat of failing to provide meaningful support.
On September 30, the situation escalated when Reggie publicly accused Cenat of grooming 17-year-old streamer RaKai and encouraging inappropriate sexual behavior for online attention.
Reggie also alleged that Cenat knew someone had previously taken advantage of the teenager. Separately, he claimed Cenat had provided him with a $175,000 monthly allowance that he characterized as potential hush money.
None of those accusations have been independently substantiated.
RaKai explicitly rejected the allegations involving his childhood, stating:
“I never got touched in any way growing up, and not by my family or my friends. I already get enough hate and controversy as it is to now have this on my back. Please don’t believe everything you read on the internet. I will always love yall 25XX. Thank God for everything.”
Cenat also denied the accusations during an emotional livestream, demanding that Reggie provide evidence to law enforcement rather than continue making public claims.
“Call the cops and show them evidence,” Cenat insisted, before threatening legal action.
He additionally claimed he invested approximately $3.7 million into the Clover Boys collective, including substantial spending on security and other expenses.
Nevertheless, Reggie doubled down in an October 8 YouTube video, claiming he was withholding his alleged evidence for a potential court proceeding. He also accused Cenat of wielding excessive influence over Twitch, another claim that remains unverified.
Now, DeenTheGreat and Broner have pulled that controversy into their music while continuing to mock Cenat’s clothing venture and celebrity status.
There has been no verified public response from Cenat to the completed diss track as of Friday, October 16.
What started as frustration over a clothing booth has now become a public rap feud, with two outspoken personalities targeting a streamer already facing serious accusations that he continues to deny.
