Forbes recently dropped its Top Creators of 2025 list, highlighting the 50 most influential digital stars across platforms like TikTok, YouTube, and Instagram. Among them, several Black creators stood out not just for their massive followings and earnings, but for how they’ve shaped culture, storytelling, and global influence.
Khaby Lame, the Senegalese-Italian TikTok superstar who continues to redefine viral comedy. With over 162 million followers, Khaby rose to fame by silently reacting to overly complicated life hacks using nothing but his expressions. His wordless humor became a universal language, making him the most-followed person on TikTok and a top 10 entry on Forbes’ list. His influence spans continents, and his reach remains unmatched among creators globally.
Also featured is Druski, born Christopher “Druski” Bridges, whose character-driven comedy has become a staple across Instagram, YouTube, and TikTok. Known for his hilarious impersonations and parody skits, Druski brings everyday situations to life with remarkable accuracy and comedic timing. Whether he’s acting as a pushy promoter or a delusional coach, Druski’s content resonates widely, earning him a spot in the top tier of creators. His brand continues to expand with national tours, collaborations, and talk of upcoming ventures in podcasting and television.
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iShowSpeed, whose real name is Darren Watkins Jr., has evolved from chaotic live streams to one of the most recognizable faces in digital entertainment. Known for his explosive energy, unpredictable antics, and passionate reactions—especially around soccer—Speed built a global fanbase on YouTube and continues to dominate livestream culture. In 2025, he crossed over into international stardom, thanks in part to collaborations with footballers like Cristiano Ronaldo and appearances at major sports events. His influence among Gen Z audiences is undeniable, and Forbes recognized his unique ability to command attention and turn moments into viral phenomena.
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Jordan the Stallion has become TikTok’s unofficial consumer advocate and comedic truth-teller. With a signature deadpan delivery and creative storytelling style, Jordan rose to fame by “exposing” quirky facts about popular products and sharing clever life hacks that toe the line between satire and sincere advice. Whether he’s explaining the “real” reason behind McDonald’s ice cream machine failures or walking viewers through bizarre conspiracy theories, Jordan blends humor and relatability in a way that resonates across age groups. In 2025, he solidified his place in the creator economy not only through viral content, but also through branded partnerships and hosting gigs that showcase his charismatic intellect and storytelling prowess.
In the end, their recognition isn’t just about fame or fortune—it marks a shift in who holds cultural capital in the creator economy.
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