Crocs Teams Up With General Mills To Launch Their ‘Rise & Shine’ Collection Inspired By Popular Cereal Flavors

Crocs unveiled their newest ‘Rise & Shine’ collection inspired by popular cereal flavors.

Crocs has partnered with General Mills to launch a new collection that features some of the most beloved breakfast cereals. On Wednesday, Crocs introduced their collection with the Cinnamon Toast Crunch Classic All-Terrain Clog. The shoe design includes a brown and white marble pattern from the cereal’s milky color. The clogs will come with a handful of Jibbitz charms including a bowl of cereal and the Cinnamon Toast Crunch logo.

The Cinnamon Toast Crunch shoe is available in adult and kid sizes ranging from $45-$70. Cereal lovers can purchase the clogs online or at Footlocker stores.

The second ‘Rise & Shine’ drop will be released later in July. The drop will feature the remaining three shoes: Trix, Honey Nut Cheerios, and Cocoa Puffs. The footwear will also include Jibbitz and marble patterns that mimic their respective packaging. The crocs will be sold in adult and kids sizes and come in Crocs Classic Clog, and Classic All-Terrain Clog styles.