Jim Jones Claims Nas Diss Was a Marketing Move to Boost Streams

Jim Jones is seemingly suggesting that his recent digs at Nas were all part of his plan to increase his music streams.

Taking to Instagram, the Harlem rapper said, “If u 40 n up arguing wit me about Nas y’all already lost. Y’all fell for the bait. My streams go up every time I go viral. I’m teaching older artists a lesson in marketing.”

In the caption, he doubled down: “I said what I said. I will rap circles around any artist from my era. Bring money—this game ain’t free. My new handle is AB. Not Antonio Brown, more like Algorithm Bender.”

This comes after a heated online debate placed Jim Jones above Nas in terms of hip-hop relevancy. Jones has leaned into the conversation, even asserting that his career has been more financially successful.

While Nas has chosen silence, Jim Jones is making the controversy work in his favor. Whether it’s genuine or a masterclass in trolling, it’s clear Jim’s turning buzz into business.