90s era ladies man, LL Cool J, has set forth to expand his “Rock The Bells” brand straight into the fashion industry this week.
Known for his hosting roles on television and starring roles in feature films like “In Too Deep” & “Deep Blue Sea,” LL Cool J is mostly known for his musical genius, responsible for hip-hop bangers like, “Mama Said Knock You Out” & “Doin’ It.”
“Rock The Bells” began as Cool J’s third single off his debut album, “Radio,” which peaked at number 17 on Hot R&B/Hip-hop Songs. He then expanded on the title by starting Sirius XM channel “Rock The Bells Radio,” a station created to continue to represent classic hip-hop music.
Now LL is stepping into the world of fashion with his new “Rock The Bells” e-commerce clothing line. The line features everything from T-shirts, hoodies, and exclusive, limited-edition varsity jackets, and will be available on rockthebells.com.
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