Starbucks is bringing early holiday cheer by dropping its extra charge for non-dairy milk.
Starting Nov. 7, customers nationwide can personalize their drinks with soy, oat, almond, or coconut milk without the usual upcharge. This customer-friendly move coincides with the launch of Starbucks’ holiday drink and food menu, offering fans even more reasons to celebrate the season.
Non-dairy milk customizations are the second most popular choice among Starbucks customers, following extra espresso shots.
With this change, customers who previously added non-dairy milk will enjoy a price cut of over 10%. Starbucks CEO Brian Niccol said, “By removing the extra charge for non-dairy milks, we’re embracing all the ways our customers enjoy their Starbucks.”
