Cher And Future Team Up For New Gap Campaign

File this under a collaboration we definitely didn’t see coming. The one-and-only Cher has teamed up with Future for Gap’s new fall campaign, “Meet Me in the Gap.” The commercial was shot by Director X and features the two artists singing their own version of Sly and the Family Stone’s “Everyday People.”

When asked about working with Future, Cher had nothing but good things to say.

“When Gap said they wanted to team me up with a young artist I knew it would be really beautiful. We had a blast.”

As far as Future, it seems he was honored to be working with a legend.

“It was cool to work with someone who is in the industry but has such a different background and life from me. Our love for music really connected us. She’s a true performer and a legend. I couldn’t help but follow her lead and also ask her for a few pointers on stage presence in front of the camera in this type of setting.”

You might remember that Future and Ciara’s three-year-old son, Future Zahir, also took part in a Gap shoot back in July, and Papa Future was more than happy to keep the campaign in the family. He said he kept the leather jacket from the commercial as a keepsake for his son.

“With both of us being in campaigns for Gap, I think it would be cool to pass down that piece of memory to him. Coming into this I wanted to have as much fun as he did.”